The River Ride
A Charity Bike Ride for The River Food Pantry
Saturday, April 26 • 9 am–5 pm
The Sugar River Valley
The River Ride is a charity bike ride from Seven Acre Dairy Company in Paoli to Bailey’s Run Vineyard and Winery in New Glarus. The River Ride supports the important work of The River Food Pantry, South Central Wisconsin’s busiest food pantry. The ride traverses a well-marked route on the low-traffic roads of the Sugar River Valley, a beautiful stretch of Wisconsin countryside threaded by spring-fed creeks, small family farms, and protected natural areas.
The River Ride is intended to be a fun-filled day for all levels of bikers and for non-bikers alike who want to support The River’s vision of a fully nourished community.
Registration
Participants choose from one of three registration options:
- One-Way Biker: This registration option is for an approx.19-mile one-way route with a ~700 ft elevation gain from Seven Acre Dairy Company to Bailey’s Run Vineyard and Winery. For one-way bikers, you’ll be expected to arrange your own transportation once you arrive at Bailey’s
- Round-Trip Biker: This registration option is for an approx. 38-mile round-trip route with a ~1200 ft elevation gain from Seven Acre to Bailey’s Run and back. This is an out-and-back route, traversing the same roads each way.
- The Supporter: This registration option is for people who want to support the work of the River Food Pantry, but who are not interested in biking. Supporters get to spend a beautiful spring day listening to music, eating, and drinking at Bailey’s Run and Seven Acre!
Registration Cost: $85. The cost is the same for One-Way Bikers, Round-Trip Bikers, and Supporters.
ALL registrations includes:
- A breakfast bar at Seven Acre Dairy Company
- A buffet lunch + a draft beer or house wine + live music at Bailey’s Run Vineyard and Winery
- An after party that includes an appetizer bar + N/A beverages + live music at Seven Acre Dairy Company.
- Cyclist support during the entire ride. This includes a well-marked route, several volunteer stations, and a SAG Wagon.
- A TBD refreshment stop on the ride.
- Proceeds benefit The River Food Pantry.
Route
The preliminary route takes cyclists on County Trunk and Township Roads through the Sugar River Valley between Paoli and New Glarus. Organizers chose low-traffic roads that provided safety and scenic views for all participants. The preliminary route is 18.5 miles each way.
Schedule
9:00–10:00 am: Rider Check-In and at Breakfast, Seven Acre Dairy Company, Paoli
- Riders and supporters are welcomed with a healthy breakfast bar featuring bagels, spreads, fresh-baked pastries, yogurt, granola, seasonal fruits, coffee, juice, and water. Other beverages will be available for purchase.
10:00 am: The River Ride Begins at Seven Acre
- The River Ride begins at 10:00 am sharp.
- All riders are encouraged to be on the road by 10:30 am.
- The ride is expected to take most cyclists 2 hours.
- The well-marked route will have volunteers and a River Food Pantry SAG wagon as support.
11:30 am–2:00 pm: Bailey’s Run Welcomes Bikers and Supporters
- Bikers are anticipated to arrive at Bailey’s run between 11:30 am–12:30 pm.
- Bailey’s Run will have live music and a lunch buffet between 11:30 am–2:00 pm that includes:
- Seasonal Salads
- Fresh Veggies and Dips
- Pulled Pork and Chicken Sammies
- Cookies and Brownies
- Riders and supporters also receive a ticket for a draft beer or a house wine.
- One-way bikers end their bike at Bailey’s Run. One-way bikers are expected to have their own shuttle or transportation at Bailey’s Run. One-way bikers are welcome to join all participants at the After Party at Seven Acre.
1:00–2:00 pm: Bikers Return to Seven Acre
- Round-trip bikers should begin to leave Bailey’s Run for Seven Acre at 1:00 pm.
- All round-trip bikers should depart from Bailey’s Run by 2:00 pm.
- Route volunteers and SAG Wagon end at 4:00 pm.
3:00–5:00 pm: After Party at Seven Acre
- Round-trip bikers, one-way bikers, and supporters are welcome at Seven Acre Dairy Company for the After Party between 3:00–5:00 pm.
- Participants will enjoy live music, an appetizer bar, and N/A beverages at Seven Acre. Additional N/A and alcoholic beverages will be available for purchase.
With Generous Support From:
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